Since founding Vanguard Communications & Healthcare Change Management in 1994, Ron Harman King has combined the disciplines of online and offline public relations, strategic marketing and information technology into MedMarketLink, a program that guarantees new patients to specialists in more than 17 specialties nationwide. Vanguard’s newest program is MedAmorphosis, a training system co-developed with efficiency and process-improvement experts aimed at reducing inefficiencies, easing physician and nurse burnout, and building staff and patient loyalty.
Ron has degrees from three universities in engineering, journalism and information technology. Outside work hours, he is an avid skier, hiker and cyclist; a student of four foreign languages; and enjoys playing classical piano. Ron is the author of The Totally Wired Doctor: Social media, the internet & marketing technology for medical practices. He is a frequent speaker at medical conferences in North America and Europe, a television commentator and a video blogger for MedPage Today, a CME website which reaches 70 percent of U.S. physicians.
Ron Harman King's Session: